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Senior Content Strategist

Bring your passion for Content Strategy to Solarity. Our fast-paced, start-up like environment is not your traditional credit union. In fact, it’s more like a fictional utopia with food trucks nearby. We need someone who owns words, data, and can make them play together in a way that makes people take action. If that sounds like you, then read on…

You need to be a strategy expert. If that’s you, read on… Are you also a kickass writer? If that’s you, read on… Do you know SEO and SEM to a level that both worries and bores people around you? If that’s you, wow, you’re awesome, let’s do this thing. But one last question: have you owned content strategy across an entire organization, and made dramatic impacts on the bottom line through your content and data skills to the point where Hollywood wants to make a movie about you? If you are, let’s do this! At Solarity you will own all content requirements including: being the senior writer, content data analytics, SEO, editorial oversight, coaching and mentoring junior members. In addition, we are looking for someone who can:

Conduct a SEO technical audit, content gap analysis, and from that develop an SEO strategy
Create and maintain editorial calendars, content journey maps, style guides, taxonomies, and metadata frameworks.
Create, curate and syndicate content resulting in meeting and or exceeding established goals for brand awareness and digital/sales conversion rates.
Meet and exceed volume and quality metrics for:Increased qualified lead generation through digital channelsIncreased search engine result rankingsIncreased shares, mentions, and likes
Meet and exceed goals for increased brand awareness, brand trust and loyalty
Adjust content and journeys to maximize effectiveness

A Day in the life of the Senior Content Strategist

As the Senior Content Strategist with Solarity, your typical day may include:

Start off the day in a morning huddle with the CIO and your leadership peers.
After a coffee-run work with the User Experience Architect, Digital Experience Manager and Marketing team to better understand the customer experience and prioritize journey content.
Meet with Solarity’s Executive team to translate business goals into a content strategy that drives ROI.
Visit with Solarity’s business lines to better understand how our services meet the customer experience expectations.
In the afternoon find a quiet place to sit down, write, and plan and iterate through the next sprint’s content updates.
Review analytics and ensure your content strategy is incrementally driving the right kind of user behaviors.
Mentor junior team members and help them learn how to be successful with content.
Celebrate another successful sprint.

If you love what you have read so far and meet the requirements below, we want to hear from you!

Bachelor’s degree in User Experience, English, Communications, Data Analytics, Marketing or related field (or equivalent combination of education and relevant experience) strongly preferred.
3+ years of successful content strategist experience, with application of user experience techniques required.
The ability to compellingly communicate a brand’s story.
The ability to design sensibility to envision how content will be presented or distributed in formats other than text-based articles, such as infographics or multimedia.
Firm understanding of user experience and content strategy disciplines.
Detail-oriented, standout idea generator, and problem solving wiz with excellent communication and organizational skills.

Director of Content Strategy, Parenting

The New York Times

The New York Times seeks an experienced Content Strategist to partner with the NYT Parenting team as we move from Discovery to building a beta version of our product.

What you’ll do:

Partner with product, design, and editorial leads throughout the prototyping phase to focus on content strategy, UX writing, taxonomy, and MVP features.
Conduct a content audit and gap analysis to identify content opportunity areas.
Collaborate with Editorial Lead on expert interviews to inform structure of content types.
Lead the effort in defining a taxonomy for topics and categories.
Define MVP content needs and offer guidance on how to prioritize content creation.
Identify published content from the NYT that we could reuse in our product.
Identify potential sources of content outside the NYT that could supplement our original content. (Ex: developmental stages from the CDC)
Define plan for resourcing and producing content for MVP and beyond.
Define governance plan for maintenance of content.

Must have:

5+ years of experience as a Content Strategist or Content Designer, who has worked cross-functionally in a product/tech company
A portfolio with samples of great web product, UX, and mobile app content
A collaborative work style that allows you to write evolving content to a deadline
The ability to translate ideas into jargon-free, concise copy
Sensitivity to the relationship between copy, information hierarchy, and visual design
A passion for the parenting space

Nice to have:

Experience working through the Discovery and prototype phase of digital products
Experience A/B testing messaging with various segments

Senior Manager, Content Strategy

Sapient Government Services (US)

Sapient Consulting | Public Sector is looking for people who – simply put – are driven to make a difference.By solving some of today’s toughest challenges, our teams are helping to transform the government in the areas of business, technology and marketing. Working at Public Sector, you will be in an environment that fosters growth and creativity, demands openness and client-focused delivery, and celebrates initiative and innovation.The chance to bring your ideas and new thinking to today’s challenges and work in a truly unique work environment is now – it’s at Sapient Consulting | Public Sector.

Job Summary:

Providing high-level content and brand recommendations that help clients and their users achieve their goals based on information obtained through site audits, competitive assessments, user testing, and site metrics

Creating or reviewing site structure and nomenclature for the most intuitive presentation of content

Establishing and/or maintaining editorial standards and accuracy/quality of content

Creating and/or implementing an editorial calendar to align site releases with product launches, seasonal promotions, and more

Generating or overseeing an inventory/matrix of all site content, including related assets

Creating and developing end-to-end content lifecycles

Taxonomy development and metadata recommendations

Content model and matrix development, including for personalization and intelligent content solutions

Creating approach for content migration and content production

Defining governance/workflow of content creation based on stakeholder interviews and an understanding of the client’s technological capabilities

Evaluating CMS packages and determining or contributing to selection criteria

Frequent travel may be required

Experience Guidelines:

5-8 years’ experience in digital content strategy, some in an agency/consulting environment

Experience leading content or cross-functional teams

Degree in English, Library Science, Information Management, Journalism, Technical Writing or similar preferred or equivalent military experience

About Sapient Consulting:
Sapient Consulting | Public Sector, part of Publicis. Sapient, is a leading provider of strategy, technology, and marketing services to a wide array of U.S. governmental agencies. Focused on driving long-term change and transforming the citizen experience, we use technology to help agencies become more accessible and transparent. With a track record of delivering mission-critical solutions and the ability to leverage commercial best practices, we serve as trusted advisors to government agencies, such as the Federal Bureau of Investigation, Library of Congress, National Institutes of Health, United States Department of Health and Human Services, and United States Department of Homeland Security. For more information, visit http://publicsector.sapientconsulting.com .

Associate Director of Content Strategy

ERGO Interactive, Inc.

ERGO Interactive is a market leader in data-driven, hyper-personalized, adaptive algorithmic email journey design and deployment. It’s a mouthful, but very cool stuff that is driving enormous returns for our blue-chip clients. The best way to explain it would be to envision you’re reading your favorite magazine, and with every page you turn and every issue you read, it becomes more relevant to you. We call it Content Science™, and we’re looking for an exceptional, seasoned Associate Director of Content Strategy with a solid writing background to join our team and help to lead our vision.

If you love using data to tell stories and thrive off smart, energetic people, you’ve just found your new home.

About the role

The Associate Director of Content Strategy needs to be a player/coach, able to generate high-level strategic discussions and partnerships at the client level, as well as nurture multi-level content strategists and writers.

Manage and oversee work of at least 4 members of the Content Strategy team, helping to drive their career growth and skill sets
Create personalized and brand-relevant content strategies and then execute across multiple online and offline channels / platforms
Work with strategists and designers to craft content curriculums, trigger logic and visual concepts that communicate campaigns or data points in a user-friendly way
Conduct stakeholder interviews and leverage industry best practices to build content governance models
Lead content audits to identify strengths, weaknesses, gaps and opportunities
Leverage content analytics and data visualization tools to conduct competitive data analysis and distill competitive insights and competitive trends
Identify opportunities for content testing and measurement. Partner with data team on testing and learning methodologies and apply these to the work
Work collaboratively in a multifunctional team
Establish, enforce and evolve writing style and tone within brand guidelines
Create and maintain content roadmaps and workflows
Provide quality control and a “last eye” on the work so we’re delivering pixel-perfect work to our clients and customers
Clearly and confidently present the big ideas and the smallest details to internal team, clients and prospects

What you'll bring to us

6+ years of experience as an associate director, senior content writer/strategist, copywriter, strategist or planner
Love of both high-level strategy and hands-on writing
Left and right brain working in tandem
A strong understanding and passion for CRM, Email, Web, Digital Journey design
Experience conducting content audits and developing comprehensive multi-touch, omni-channel content strategies from scratch
Ability to quickly understand business needs as they relate to a specific industry, then translate complex ideas into an editorial direction
Strong writing, editing, creative and strategic thinking skills
Proactive thinking to develop innovative new strategies and tactics in an emerging industry
Professionalism and a confident, collaborative approach to client-facing and colleague interactions
The ability and warmth to inspire clients and earn their trust in presentations and workshops
A deadline- and detail-oriented nature—you thrive in a fast-paced, agile environment
Strong teamwork and communication skills—you’re open to listening to new ideas and take thoughtful action to bring them to life
The will to win with a lot of integrity and a sense of humor
The ability to help us win trivia night