Job Ads - Paid Search / PPC

Paid Search Director

Who We’re Looking For:
National Debt Relief is currently seeking a highly motivated, analytical, and passionate paid search marketing expert to help drive the company’s rapid growth. This fast-paced role will be responsible for maintaining the company’s leading digital marketing position while championing opportunities for improved performance and scale. This represents a unique opportunity to leverage the latest technologies, capabilities, and strategies within the search landscape to deliver unprecedented results. Based in our Downtown Manhattan headquarters and reporting directly to the company’s Chief Marketing Officer, this highly-visible position will interact with and engage senior stakeholders throughout the company.If you believe you are among the best-paid search marketers and prepared to roll-up-your-sleeves to achieve exceptional results, we want to hear from you.

Principal Duties and Responsibilities:

Serve as the company’s SEM subject matter expert, managing day-to-day paid search marketing efforts across search engines via both manual and automated optimization.
Set clear KPIs and drive a team culture of accountability and rigor across digital programs.
Nimbly manage and measure performance across an evergreen portfolio of keyword targets, while conducting ongoing testing within accounts leveraging the latest features an/or technologies internal or external to each of the platforms.
Closely monitor the ever-changing competitive landscape and build scalable solutions to stay ahead of trends.
Work closely with stakeholders at Google and Bing, as well as the tight network of the company’s solution partners to maximize performance across SEM efforts.
Work through automation, tagging, and data integrity issues with cross-functional stakeholders internal and external to the organization.
Be fiercely competitive and maintain a sense of urgency, creativity, and curiosity for how to continue to outperform the competition in SEM.
Serve as the company’s primary point of contact for all issues and opportunities relating to paid search marketing.
Provide ongoing and ad hoc reporting and communication of results, tests, plans, budget, and initiatives to senior management..

Qualifications:

Bachelor’s degree in Marketing or a related field required, MBA preferred.
5+ years of active/hands-on experience in paid search required, preferably within a performance marketing environment.
Experience managing large, dynamic search programs with significant monthly budgets.
Expert understanding of Google and Bing, the latest capabilities of each, and how to effectively deploy optimization strategies and resources that that maximize yield.
Experienced with performance marketing platforms, automated bidding tools, keyword research solutions and other analytics and testing solutions to include Google Adwords, Bing Ads, Adobe Analytics, Google Analytics, Salesforce-related solutions, and Marin among others.
Exceptional analytical and problem-solving skills with previous experience structuring and performing complex testing and analysis within paid search in order to drive efficient growth and effective results.
Powerful communicator with the ability to engage and influence senior leadership.
Proficiency with Microsoft Office (Excel, Word, PowerPoint).
Strong organizational skills and attention to detail.
Excellent time management skills, with the ability to prioritize, multi-task, and work under shifting deadlines in a fast-paced environment.

Search Marketing and Amazon PPC Specialist

Dynarex Corporation

Company Overview:
Dynarex, a medical product supplier is seeking a Search marketer with expertise in organic and paid campaigns to manage their strategy across Amazon and Google. The ideal candidate will have experience creating and optimizing listings for paid campaign placement across multiple products and product categories. Particular attention will be given to Amazon Vendor Central sponsored and brand and product ads.

Job Summary:

Create and optimize brand and sponsored ads for e-commerce
Monitor and analyze campaign performance, rankings and ratings to evaluate the best and worst performing ASIN’s on Amazon
Track and report on top selling products for page 1 optimization on corporate website
Continually monitor the competitive landscape across Amazon and Google
Run campaigns to drive traffic to the Dynarex storefront on amazon.com/dynarex and www.dynarex.com
Work in Amazon and Google with respect to bid optimizations, budgets, campaign planning et al within target ROAS goals
Continually optimize listings through keyword research monitoring the competition from within our own category listings
Assists in the creation, optimization and execution of digital content on Amazon, including, but not limited to A+ content, product images both hero and enhanced, product videos, display advertising content, product descriptions and keywords
Work cross-departmentally to gain a greater understanding of products
Keep up to date with best practices for Amazon Vendor Central
Recommend and implement search strategies to boost and enhance Google ratings for products to return Seo and Sem results.
In addition to these typical duties, this position may perform other duties as assigned

Requirements:

2-3 years experience working with Amazon Vendor Central and Google Adwords/Analytics
Experience working with google search console and tag manager
Experience in Digital Marketing, eCommerce, and Reporting
Ability to set-up and track conversion goals
Proficient in Microsoft Excel and PowerPoint
Strong understanding of RoAS, ROI and other marketing metrics
Excellent written communication skills and the ability to tailor content to a specific audience
Detail oriented with the ability to manage multiple tasks simultaneously
Excellent organization and follow through skills
Excellent interpersonal, written and verbal communication skills

Experience:

Amazon Web Services: 2 years (Preferred)

Entry Level Paid Search (SEM) Coordinator

Sosemo

Company Description
Sosemo is a well-established start-up digital marketing agency that specializes in managing social, search and mobile marketing services.

Job Description

We are seeking entry-level talent to be trained as an SEM Coordinator. Sosemo is one of the leading Search Marketing agencies in New York and our Google rankings for “SEM Agency” proves it. Therefore, this is a rare opportunity to learn from the very best.The ideal candidate will be entrepreneurial-spirited, highly detail-oriented, have exceptional problem solving skills along with prior knowledge of or demonstrated interests in SEM.When applying for this position, please tell us why you feel you would be a fit for the position.

Our office is located down the street from the New York Stock Exchange at 60 Broad Street. In addition to working with a stellar team, our office has beautiful common areas, weekly yoga/meditation, pizza Fridays, spectacular views of the Statue of Liberty and free coffee and beer.

Other benefits include competitive salary, bonuses, health insurance, life insurance 401K, vacation/sick days, flex time, workers compensation, unemployment and more.

Duties & Responsibilities

Conduct keyword research
Paid search campaign management
Develop and optimize ads
Manage paid media campaigns
Demonstrates value against all initiatives by providing monthly/quarterly metrics reports
Research and keep up on industry trends
Develop new marketing services and refine processes

Qualifications

4-year college degree in marketing, computer science, or related field
Minimum of one internship in a related industry
Passion for digital marketing and entrepreneurship
Must have strong analytical and problem solving skills
Must have strong verbal and written communication skills
Ability to manage and prioritize multiple projects simultaneously
Must be able to make decisions in a fast-paced environment
Must be highly detail-oriented
Must have basic knowledge of web technologies
Must have working knowledge of social networking sites, search engines and app stores
Must be local